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culver city, ca 90230


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cadillac lead the pack sweepstakes

client Cadillac

about this project

This was a sweepstakes spot we were asked to do for Cadillac that played during the Tour de France. We based the whole idea on the Cadillac logo breaking apart and using the multiple shapes from the logo to house footage and text. It then collapsed back into the Cadillac logo, nice and neat.

storyboard


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